52 Weeks of the Dividend Challenge

Yep, it’s been a year since I started the Cash App Dividend Challenge. I host the Cash App challenge in my Facebook Group to show everyone that investing isn’t as “risky” as people it makes it out to be.

The goal of the Cash App Dividend Challenge is to invest $5-10 every day in the stock market. I buy dividend stocks. Not only will my stock portfolio grow in size, but my dividends will start to compound as well. 

I started investing in the Cash App when I launched my blog. When I began the Cash App challenge, I had $170 already invested in some dividend stocks. From there, I got focused and never looked back.

You can see every week here on Pinterest. Look at the ebbs and flows of the stock market.  We had some rough weeks, but for the most part, it has been a fun ride. I never withdrew any cash, and my balance as of Week #52 is $23,606, with a gain of +$1,839. That is a gain of +8.45%—not too bad. 

But who cares about capital gains? I care about dividends, and that is where the portfolio has really grown. In September 2020, the first month, I received $0.28 in dividends. In August 2021, less than a year later, I received $94! That is impressive growth. In the last two weeks, Cash App decided to add a “news” section that messed up my screenshot, so I had to cut and paste my gains to get them into the image. 

Now, what are my takeaways from Year One of the Cash App Dividend Challenge? 

1. Dividends are amazing. Watching your dividends grow can be one of the most obsessive, addictive things in life.
2. Cash App is unique because your dividends flow directly into your spendable account. I believe this actually helps you stay more focused on your goals. I wrote more about this in Investing for Dividends 105.
3. Stay the distance. Most people can’t get past the first year when you are receiving pennies in dividends. However, the power of compounding helps your portfolio grow exponentially. 
4. Make dividend investing a daily requirement. Even if you only invest $1, you are investing in your future.

I look forward to Year Two of the dividend challenge. If you are nervous about investing, take a look at my Pinterest. You can see an entire year of gains and losses. Also, feel free to join our Facebook Group if you want to follow, or join, the dividend challenge. In the end, we are up in capital gains, plus we received $416 in dividends—what a fantastic year. 

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